212 The Extra Degree – with DVD
Use the 212 movie to open your next team meeting and give the book as a meeting takeaway.
Recommended reading for team building, personal development, sports teams and schools.
At 211º water is hot. At 212º, it boils. And with boiling water, comes steam. And steam can power a locomotive. The one extra degree makes the difference. This simple analogy reflects the ultimate definition of excellence. Because it’s the one extra degree of effort, in business and life, that can separate the good from the great. This powerful book by Sam Parker and Mac Anderson gives solid examples of how to incorporate the 212º philosophy into all aspects of your life – at work, with friends and as a parent. Great quotes and great stories illustrate the 212º concept in a memorable format. A warning… once you read it, it will be hard to forget.
“The theme for our annual convention was created around The Extra Degree. The video was powerful and the book made a perfect meeting gift!” – Mike Butkus, McDonalds Corporation.

Hardcover Book 96 pages 170 mm x 170 mm Authors: Sam Parker and Mac Anderson
Buy Individully for R179

212 Service – with DVD

Someone once said, “Life is like a game of tennis. The player who serves well seldom loses.” The same can be said for any business on the planet. There are many books written about service, however, our goals in this one is to keep it simple. 212º Service presents 10 simple, but engaging rules of service that can be read by every member of your team in less than 30 minutes.

You may know the 212 concept for our original bestseller 212º The Extra Degree written by Sam Parker and Mac Anderson. But this book is written specifically for businesses and is all about creating a service culture. In case you are not familiar with the 212º concept, here it is in a nutshell:

At 211º water is hot. At 212º, it boils. And with boiling water, comes steam. And steam can power a locomotive. The one extra degree makes the difference. This simple analogy reflects the ultimate definition of excellence. Because it’s the one extra degree of effort, in business and life, that can separate the good from the great.

This book is written with real life examples that will have your team coming up with ideas that apply specifically to your industry.

Hardcover Gift Book 107 pages 170 mm x 170 mm square
Buy Individully for R179

212 Leadership

It’s time to take your leadership skills to the next level.
Are you ready to be a 212° Leader?

• A brand new 212º book written for leaders.
• 212° Leadership will show you how that one extra degree of leadership can make the difference not only in your own success…but also in the success of those you lead…and in that of your organization.
• Create an environment where quality and innovation are the norm, rather than the exception
• A must read for every leader!

Mac Anderson, Author,
“In 212° Leadership, I share 10 of the elements that can help to transform your leadership skills, along with some of my favorite quotes on the elements of leadership. I’ve always been fascinated with the qualities and characteristics of great leaders. History has identified many qualities and characteristics of great leaders, and, of course, no person embodies them all. But the great leaders I’ve known, or read about have one simple thing in common: They have developed their leadership styles around their personalities and their values, and in the end, their actions are consistent with what they truly believe.

212° Leaders have made the leap from good to great. They are able to not only rally the troops to committed, purposeful action, but also to create an environment where quality and innovation are the norm, rather than the exception.
212° Leadership is designed to make you think…to help you grow…and to provide that extra degree of passion to take your leadership skills from effective to extraordinary! ”

Hardcover Gift Book 107 pages 170 mm square
Buy Individully for R149

Mac Anderson speaks to corporate audiences spreading his motivational insights on leadership, customer care and team building.

MAC ANDERSON is the founder of Simple Truths, and Successories, Inc., the leader in designing and marketing products for motivation and recognition. These companies, however, are not the first success stories for Mac. He was also the founder and CEO of McCord Travel, the largest travel company in the Midwest, and part owner/VP of sales for Orval Kent Food Company, the country’s largest manufacturer of prepared salads. Mac’s accomplishments in these unrelated industries provide some insight into his passion and leadership skills.

Mac brings the same passion to his speaking and writing. He speaks to many corporate audiences on a variety of topics, including leadership, motivation, and team building. He has authored or co-authored 12 books including: You Can’t Send a Duck to Eagle School, Customer Love, The Nature of Success, The Power of Attitude, Charging the Human Battery, Motivational Quotes, The Essence of Leadership, To a Child Love is Spelled T-I-M-E, The Dash, Change is Good…You Go First, 212° The Extra Degree and Learning to Dance in the Rain.

It’s time to take your leadership skills to the next level.
Are you ready to be a 212° Leader?

• A brand new 212º book written for leaders.
• 212° Leadership will show you how that one extra degree of leadership can make the difference not only in your own success…but also in the success of those you lead…and in that of your organization.
• Create an environment where quality and innovation are the norm, rather than the exception
• A must read for every leader!

Mac  Anderson, Author,
“In 212° Leadership, I share 10 of the elements that can help to transform your leadership skills, along with some of my favorite quotes on the elements of leadership. I’ve always been fascinated with the qualities and characteristics of great leaders. History has identified many qualities and characteristics of great leaders, and, of course, no person embodies them all. But the great leaders I’ve known, or read about have one simple thing in common: They have developed their leadership styles around their personalities and their values, and in the end, their actions are consistent with what they truly believe.

212° Leaders have made the leap from good to great. They are able to not only rally the troops to committed, purposeful action, but also to create an environment where quality and innovation are the norm, rather than the exception.
212° Leadership is designed to make you think…to help you grow…and to provide that extra degree of passion to take your leadership skills from effective to extraordinary! ”

212° Leadership
Hardcover Gift Book
107 pages 170 mm square
By Mac Anderson

• Now with a powerful new DVD movie…Kick off new employee training, sales meetings, and national conventions with the new 212 º Service movie! It is a must see. Click here to view now!
• New release! A must read for any business that desires a workplace full of passion, respect for each other, kindness and fun!
• When your employees adopt the 212º Service philosophy and make it part of your company culture, the results are astounding!
• A must read for every leader!

Someone once said, “Life is like a game of tennis. The player who serves well seldom loses.” The same can be said for any business on the planet. There are many books written about service, however, our goals in this one is to keep it simple. 212º Service presents 10 simple, but engaging rules of service that can be read by every member of your team in less than 30 minutes.

You may know the 212 concept for our original bestseller 212ºTthe Extra Degree written by Sam Parker and Mac Anderson. But this book is written specifically for businesses and is all about creating a service culture. In case you are not familiar with the 212º concept, here it is in a nutshell:

At 211º water is hot. At 212º, it boils. And with boiling water, comes steam. And steam can power a locomotive. The one extra degree makes the difference. This simple analogy reflects the ultimate definition of excellence. Because it’s the one extra degree of effort, in business and life, that can separate the good from the great.

This book is written with real life examples that will have your team coming up with ideas that apply specifically to your industry.

Hardcover Gift Book 107 pages 170 mm x 170 mm square

• Use the 212 movie to open your next team meeting and give the book as a meeting takeaway

• Recommended reading for team building, personal development, sports teams and schools.

At 211º water is hot. At 212º, it boils. And with boiling water, comes steam. And steam can power a locomotive. The one extra degree makes the difference. This simple analogy reflects the ultimate definition of excellence. Because it’s the one extra degree of effort, in business and life, that can separate the good from the great. This powerful book by Sam Parker and Mac Anderson gives solid examples of how to incorporate the 212º philosophy into all aspects of your life – at work, with friends and as a parent. Great quotes and great stories illustrate the 212º concept in a memorable format. A warning… once you read it, it will be hard to forget.
“The theme for our annual convention was created around The Extra Degree. The video was powerful and the book made a perfect meeting gift!” – Mike Butkus, McDonalds Corporation.

• Hardcover Book 96 pages 170 mm x 170 mm

• Shake up the status quo in your organization! Filled with real life stories from top companies who dared to say “No” to business as usual, and ultimately succeeded.

• Kick off your meeting theme or leadership retreat with this motivational movie and create your theme around the books’ 21 ways to inspire change.

• Recommended reading for any organization who wants to stand out from the competition and develop new ways of thinking about how to succeed in today’s economic times.

Deciding to make changes is the easy part. Getting your people on board is much more difficult! This creative book will help you inspire your team to embrace change and realize change can be good!
Best selling author, Mac Anderson (over 2 million of his books have sold) and Tom Feltenstein, highly successful marketing consultant to the hospitality industry, have teamed up to write an unforgettable book on inspiring change in your organization. It’s a must read for every manager in your company!

Listed below is a sampling from the 21 chapters:
• Change What Needs Changing, Not What’s Easy
• Forget for Success
• Re-Recruit Your Best People
• Remove Barriers
• Keep your Focus on the Customer
• Simplify Your Message
• Stand With Them, Not Above Them
• Measure Results
• Set the Stage for Innovation
• Pull the Weeds

• Hardcover Book 110 pages 170 mm x 170 mm Authors: Mac Anderson and Tom Feltenstein

DVD run time: 3m:38s

Hardcover Book 110 pages 170 mm x 170 mm

• Each of us has different triggers for self-motivation. Within these 50 ideas to motivate yourself, you will find many “A-ha” moments.

• Learn to set your goals, welcome problems as opportunities and focus on what’s important in your life.

• Filled with stories, quotes and insights to “Manage stress before it manages you.”

Are you ready to ignite your passion and charge your life? Mac Anderson, Simple Truths founder, shares his ideas for you to learn how to motivate yourself and ignite your inner fire.
Mac has authored or co-authored 10 books that have sold more than 2 million copies. But he says, “This one is very special. For 5 years ‘Charging the Human Battery’ has been one of the topics for keynote speeches and now I get the opportunity to share my thoughts with the rest of the world. People, I’ve found, are like sticks of dynamite … the powers on the inside but nothing happens until the fuse gets lit. Therefore, it’s my hope that as you read this little book, there will be many ‘a-ha moments’ to light your fuse, and keep it lit, through good times and bad.”
Charging the Human Battery is a book with universal appeal. Everyone understands the benefits of staying motivated and we’re all hungry for new ideas that could help us. It makes a terrific gift for your friends, family and valued employees.

• Hardcover Book 144 pages 170 mm x 170 mm  Author: Mac Anderson

• 24 unforgettable true stories about individuals and companies who have “wowed” their customers and turned them into raving fans.
• Read them, have your team read them, and talk about the “lesson learned” from each story.
• Our Hope is that this book will inspire you and your team to record your own”Customer Love” stories.

If your organization’s goal is to create a lasting service culture…you’re going to love this book! It is filled with unforgettable true stories about individuals and companies who have “wowed” their customers and turned them into raving fans! We guarantee that it will get the creative juices flowing; and hopefully, inspire you and your team to start your own collection of customer love stories.

• Hardcover Book 128 pages 170 mm x 170 mm